Who we are
Ruffer was started in 1994 by Jonathan Ruffer to offer investors a distinct approach to discretionary investment management. The focus of our investment philosophy is to provide absolute returns in all market conditions, rather than the benchmark-based approach which sees investor returns more closely tied to the direction of markets.
Our investment approach focuses on producing consistent returns and not losing money. Our aim is to strike the right balance between risk and reward while avoiding the volatility of the market cycle.
Over the last 23 years, the business has grown and now employs 237 people, looking after £21.3bn (as of 30 June 2017). Jonathan Ruffer remains Chairman of the company and Henry Maxey is Chief Investment Officer. They have worked alongside each other since 1998 and together share responsibility for leading our investment strategy.
What we do
At Ruffer we have a distinctive approach to investing.
Our focus is on delivering consistent positive returns, regardless of how the financial markets perform. Our absolute return approach shapes our two investment aims:
1) Not to lose money in any rolling 12 month period
2) To grow funds at a higher rate than would be achieved by depositing them in cash
Since we started in 1994, we have broadly achieved our aims, delivering returns ahead of the UK equity market with lower volatility. That said, there will almost certainly be times when we do not achieve our objectives.
The majority of Ruffer’s underlying clients are individuals and families. We manage multiple types of portfolios including personal portfolios, trust structures, offshore bonds, ISAs and pensions (including Self-Invested Personal Pensions (SIPPs)). When investing, we follow the same approach for all of our clients, regardless of the size of their portfolio.
As well as a distinctive investment approach, we aim to differentiate ourselves with first class administration and service. To that end, every client of Ruffer has direct access to a dedicated portfolio manager, who invests on their behalf and is directly responsible for their investments and the overall client relationship.